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As Seen in The Female Patient
June, 2007 - VOL. 32, NO. 6
The Hot Seat: Should OB/GYNs Offer Vaginal Rejuvenation?
by Robert Jason, MD and Kathleen Fitzgerald, MD
Vaginal cosmetic surgery is among the fastest growing trends
in plastic surgery. Today, more than 140 surgeons in some
21 countries are providing these services in response to their
patients’ demands.
Vaginal rejuvenation (colpoperineoplasty) is designed to
correct vaginal relaxation and enhance sexual gratification.1,2
All OB/GYns are familiar with the signs and symptoms?cystocele,
rectocele, enterocele, uterine prolapse, and stress urinary
incontinence?but little attention has been paid to the resulting
sexual dysfunction. Approximately 30 million American women
are experiencing these symptoms as a consequence of vaginal
childbirth and/or aging. The damage to the muscles, fascia,
and supportive tissue of the pelvic floor, vaginal canal,
and perineum relax the fibromuscular tube of the vagina, leading
to poor tone, strength, and control. In the process, the internal
and external vaginal diameters increase greatly, and the perineal
body thins and separates in the midline. The vagina can no
longer function physiologically to provide optimum sexual
gratification. Vast medical resources have
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HERE to download the full article.

As Seen in the Chicago Tribune
January 13, 2006
Intimate Plastic Surgery
by Kathryn Masterson
Vaginal reconstruction is latest trend for women
Right before Thanksgiving, Nancy, a 24-year-old woman who
lives outside New York City, told her co-workers she'd be
missing a few days of work to get a cyst removed. That little
white lie covered up her real reason for missing work: She
was going to have her labia reshaped.
Nancy said the surgery has given her added confidence and
made her feel less inhibited about her body. Before the surgery,
she said she would worry about what a partner might say when
he touched her or saw her naked. "I feel so much more
comfortable," Nancy said.
Dr. Robert Jason, the New York gynecologist and surgeon who
operated on
Nancy, says the procedures exist because there's a demand
for them. Women come to him because they have physical discomfort
or they feel hindered because of the way their genitals look."There's
always critics. The critics aren't the ones who have the problem.If
they had the problem, they'd be on the bandwagon," he
said.
About half of the genital surgeries Jason performs are strictly
cosmetic, and labiaplasty is the most popular, said Jason,
who has operated on women from around the country, including
Chicago.
The vaginal rejuvenation is also popular, he said, and allows
women to enjoy more sensation when they are with a partner.
"We're saving a lot of couple's sex lives," Jason
said.

As Seen in New York Times
November 14, 2004
Women's Health / Men's Health
SPECIALIZED MEDICAL CARE FOR WOMEN
Addressing Women's Conditions
At the Laser Vaginal Rejuvenation Center of New York in Great
Neck, Robert Jason, M.D., has similarly created new frontiers
in reconstructing vaginas. The technique of laser vaginal
rejuvenation, a modification of one used for urinary incontinence,
serves to enhance vaginal muscle tone, strength and control.
For information, call 516-466-4020.

12/4/07 - Dr. Jason appeared on a 1-hour talk radio show
on Sirius Satellite Radio to discuss Lasr Vaginal Rejuvenation,
Designer Laser Vaginoplasty and G-Spot Amplification.


Playboy
June 2006
It was only a matter of time before cosmetic-surgery industry
turned its talent to the female sexual organ. The list of
procedures available in the world today includes lifts, snips,
and G-spot collagen. Our intrepid female reporter takes a
closer look. She quotes New York gynecologist (Doctor Jason)
“We’re saving a lot of couples’ sex lives.”
One Laser Vaginal Rejuvenation Institute patient told the
reporter that she had a couple of kids and her husband told
her that “having sex with her was like tossing a hotdog
down the hallway.” All the patients interviewed said
you may have felt guilty or nervous before, but we would recommend
the procedures to our friends. The latest project is called
G-spot Amplification. The procedure provides increased sexual
arousal and sensitivity. A woman who had the procedure (which
takes minutes) wrote, “ All I have to do is think about
sex and my toes actually curl. I would totally recommend this
to other women.”

COSMed
Summer 2006
Surgery To Heighten A Woman's Sexuality
Robert A. Jason, MD, FACOG
For years we have been made aware of the benefits of male
impotency drugs and enhancement surgery but, until recently,
very little medical attention was directed to the physical
and emotional aspects of female sexuality. Now, women are
able to achieve sexual equality due to innovative vaginal
surgeries, which are performed exclusively in New York City
and Long Island at the Laser Vaginal Rejuvenation Institute
of New York.
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HERE to download the full article.


New York Post
February 28, 2006
By Sara Stewart
Forget the lip injections and breast implants: the hottest
place for stars to get shot up with collagen this year is
...the G spot.
That elusive female pleasure point ---whose very existence
was the subject of medical debate for years --- is the pet
project of Dr. David Matlock, OB-GYN, Beverly Hills OB-GYN,
laser surgeon (Laser Vaginal Rejuvenation Institute) and passionate
defender of a woman's rights to orgasms. Lots of them. The
quick fix sex shot of collagen has patients experiencing joys
of the G-spot they never imagined.
The whole thing takes less than a half hour and may sound
like just another expansion of the cosmetic surgery empire.
But there is one major difference. This procedure is all about
utility, not vanity. It's a small price to pay for a bundle
of joy. Dr. Matlock says "There are 18 different types
of medication for men for sexual dysfunction. Is there anything
remotely similar for women? They have been left behind in
this whole sexual-function business."
The practice isn't limited to the West Coast. Dr. Robert
Jason. president of the Laser Vaginal Rejuvenation Institute
in Lake Success, is the first to offer the service in New
York.
That this practice originated in Beverly Hills is hardly
surprising considering the popularity of so many other cosmetic
surgeries in the entertainment industry. "There are more
pioneers than we have on the East Coast," says Dr.. Jason.
"Dr. Matlock has done hundreds, if not thousands ...
everybody has been very happy."

New York Magazine
Stress Urinary Incontinence
It is reported that more than 30 million women in America
suffer from a common and embarrassing condition known as Stress
Urinary Incontinence. This condition is simply defined as
bladder leakage. Women with this problem cannot control when
their urine. This embarassing leakage can be brought on by
a myriad of every day activities such as exercise, coughing,
sneezing, laughing or any movement which puts stress on the
bladder…even sex. The cause is generally due to damage
to the pelvic muscles as a result of pregnancy, childbirth,
pelvic surgery, injury or aging Many women take to wearing
adult diapers and find their quality of life negatively impacted.
However, this reversible condition can easily be repaired
by Dr. Jason. It is commonly combined with one or more of
our trademarked Laser Vaginal Rejuvenation procedures.

As seen in Crain's New York Business
on October 25, 2004
Women aren't shy about sex anymore. Women who once thought
it was enough to have cosmetic surgery to enhance their face,
feet and torso, now have a new body part to fret about …their
genitalia. Dr. David Matlock, who performs the trademarked
surgeries at the Laser Vaginal Rejuvenation Institute, in
Beverly Hills, has a four-month waiting list. Great Neck obstetrician-gynecologist
Robert Jason, of the Laser Vaginal Rejuvenation Institute-NY,
who trained with Dr. Matlock, has exclusive rights to the
surgeries in New York and Long Island

As Seen in Newsday
on Monday, June 22th, 2004
For many women, sex is no longer as enjoyable or comfortable
as it once was. As a result, their personal relationship with
their partner is adversely affected. These women suffer in
silence. Dr. Robert Jason, the founder of the Laser Vaginal
Rejuvenation Institute of New York, has made it possible to
end their anguish and renew their spirit. These relatively
painless and bloodless procedures not only make "sex
feel better," they help the patient feel better about
herself.
Dr. Jason has been personally trained by Dr. David Matlock,
the pioneering physician who created the innovative procedures
of Laser Vaginal Rejuvenation and Designer Laser Vaginoplasty.
They have enabled thousands of women to once again experience
the pleasures of sexual well-being. These procedures can be
performed solely for aesthetic enhancement or to treat other
medical problems such as urinary stress incontinence and vaginal
stretching, sagging and aging.
For further information, visit www.LVRI-NY.com
or call 516-466-4020

A quick test of your sexual health.... Is sex less pleasurable
for you and your partner? Do you want to enhance your sexual
arousal? Are you uncomfortable with your vaginal appearance?
Do you suffer from vaginal stretching due to childbirth or
aging? Do you suffer from symptoms of stress urinary incontinence?
If the answer is yes to any of these questions, Robert Jason,
MD, FACOG, of the Laser Vaginal Rejuvenation Institute of
New York can help you rediscover the pleasures of sexual well
being. He is the only physician in the Metropolitan New York
region performing these exclusive, proven laser surgical procedures.

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Harpers Bazaar
Designer Vaginas. The latest cosmetic surgery technique
is female genital reconstruction. From remodeling the
appearance of the inner and outer lips to reducing the
diameter of the vaginal canal, which expands with aging,
childbirth, or a combination of both, gynecologists
and plastic surgeons are altering the private parts
of women. At the Laser Vaginal Rejuvenation Institute
of Los Angeles, 20 vaginal surgeries are performed per
month. The theory behind the procedure is that increased
vaginal tension will result in a heightened sexual erotic
experience. |

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Cosmopolitan
The new sex surgeries, a hot trend out of Hollywood,
to prettify and pleasure-up your pantie-clad parts…
The Laser Vaginal Rejuvenation Institute states its
procedures empower women with the choice and freedom
to enhance sexual gratification…...…My labia
were so long, they'd show through my clothes…
Whether it's for a labial clip, a vaginal nip, or a
pubic tuck, they're ---including some celebrities---
are signing up in droves. We found out that for the
right woman, who enlists the right doctor, these procedures
could actually work wonders.
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Elle
Not all nips and tucks are about achieving a desired
look: some are just about sex…. I was born with
a naturally loose vagina, which made sex a disaster.
After the Designer Laser Vaginoplasty and the Laser
Vaginal Rejuvenation, I can't even tell you how it made
me feel…it was phenomenal
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Marie Claire
The Laser Vaginal Rejuvenation center performs hymen
reconstruction for women of some cultures who must bleed
to prove her virginity to her marriage partner. Chinese
and Korean women have to provide a certificate to the
groom's family. They come to the U.S and start to have
sex. They have laser hymenoplasty because women are
scared that someone is going to find out they had sex
when they go back home and have to take a virginity
test. A girl's mother paid for the procedure because
she was afraid that if the girl's father found out,
he would kill her.
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New Woman
Until my operation last year, I had always hated my
vagina. When I looked in the mirror I could see my inner
lips hanging down further than my outer lips. I felt
like a freak Finding clothes to fit was a nightmare.
But sex was the biggest problem. I'd been with my boy
friend for 11 years but I always felt self-conscious
when we made love. Then one day I was reading a magazine
that said a lot of women have long labia and there's
an operation to reduce the size. I paid 5,000 pounds
for Designer Vagina. My boyfriend and I couldn't have
sex for eight weeks but it was worth the wait. ….
I bought back my virginity! I'm a woman of Latin origin
and my culture expects women to be virgins when they
marry. At the Laser Vaginal Rejuvenation Institute they
told me how they put a few stitches where your hymen
used to be and the first time you have sex after that,
it bleeds just like when you were a virgin. I was so
excited that I was able to "lose my virginity"
to my husband.
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Playboy
Although Laser Vaginal procedures are designed to enhance
sexual sensitivity, about half the patients at the Laser
Vaginal Rejuvenation Institute are for purely aesthetic
changes. Vaginal plastic surgery is a trend among women…
After the procedure, patients will say, "Wow, sex
is great now and it even looks pretty."
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Playgirl
First there were nose jobs, then came boob jobs, and
now for the woman who has had every job, there's "vagi"
jobs. The Laser Vaginal Rejuvenation Institute completely
resculpts and rejuvenates uneven or saggy labia or unusually
long labia that cause pain during intercourse in a one-hour
procedure. It reduces the diameter of the vagina making
it tighter and heightening sexual experience. …You
won't believe how good sex can be…Laser vaginal
rejuvenation empowers women with choice to enhance sexual
gratification.
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Shine
Designer Vaginas: Forget nose jobs and face lifts,
the hottest place to have cosmetic surgery is, erm,
down there….She saved up to have cosmetic surgery
and decided what she was going to plump for. She gave
up any ideas she harboured of having liposuction one
day and got her vagina tightened instead at the Laser
Vaginal Rejuvenation Institute.
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Woman's Own
Designer Vaginas: prettying up what's down there…..A
lot of women bring in pictures from Playboy to the Laser
Vaginal Rejuvenation and say I want to look like that.
They're usually able to help everyone. All these alterations
are done using Laser Vaginal Rejuvenation and Designer
Vaginoplasty. Laser Vaginal Rejuvenation enhances tone,
strength and control and decreases the chamber of the
vaginal opening---in other words it makes it tighter.
Designer Vaginoplasty improves the look of your vagina,
removing blemishes and skin, and changing the shape
of the labia…. Before I had the surgery, I felt
my vagina was much older than I was and I hated it.
I couldn't feel my boyfriend's penis when we had sex
and it started to take its toll on our relationship.
I felt really self-conscious and began to avoid having
sex. After the surgery, my sex life has improved so
much and we have more sex now than we used to have.
It was one of the best things I've ever done.
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The revolutionary procedures of the Laser Vaginal Rejuvenation
Institute are featured internationally, nationally and locally
in the media. Women’s publications like Marie Claire,
Cosmopolitan, Play Girl, Elle, Vogue, and Harper’s Bazaar
want their style and fashion readers to be informed about
the latest trends.
Here is a sampling of media outlets that have come to LVRI
to access information for their audiences:
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